geminiai-toolstutorialsproductivitygoogle

How to Use the New Gemini Business Hub

Step-by-step guide to Gemini's business landing page. Set brand style, connect apps, and turn receipts into charts. Rolling out free to all users.

October 23, 2026 Yum News

Small business owners already use Gemini to brainstorm products, reply to reviews, and check performance. On 20 October 2026, Google added a dedicated business landing page so those tasks start from one place instead of a blank chat.

The hub, marketing and finance skills, and extra app connections are rolling out globally in the coming days to every Gemini app user. No extra plan is required for the core tools.

What the business landing page includes

The new page sits inside the Gemini app. From it you can:

Build your brand and generate on-brand visuals.
Analyze finances from spreadsheets, receipts, and purchase records.
Review customer insights.
Connect Google Business Profile, Google Ads, and Google Workspace, plus Adobe, Canva, Dropbox, Shopify, Wix, Zoho, and Xero.

Google says tens of millions of small business owners already rely on Gemini. The landing page groups those workflows so owners spend less time switching tools.

Larger teams that need admin controls and data governance should look at Gemini for business on Google Cloud instead.

Small business owner reviewing data on a laptop

Set up your brand style once

Upload your website, brand kit, fonts, or color palettes. Gemini stores the style and reuses it with Nano Banana 2.1, Google’s latest image generation model.

Nano Banana 2.1 (model ID gemini-nano-banana-2.1) improves visual quality, text rendering, and multi-image consistency at 1K, 2K, and 4K resolutions. It supports up to 14 reference images and pairs well with saved brand guidelines.

Once the style is saved you can request product launch images, campaign assets, or social posts without re-uploading guidelines each time. The model keeps colors, fonts, and overall look consistent across outputs.

Steps:

Open the Gemini app and go to the business landing page when it appears.
Choose the option to create image styles or define brand style.
Upload your site URL, logo files, color codes, or font samples.
Confirm the style is saved.
Prompt for a specific asset, such as “Create a product photo for our new ceramic mug using the saved brand style.”

If the landing page has not reached your account yet, wait a few days or check Settings for new features. The rollout is gradual.

Connect the apps you already use

The hub makes it easier to link Gemini to the tools that run your business. Official connections named in the 20 October announcement:

Google Business Profile (reviews, local search, Maps performance)
Google Ads
Google Workspace
Adobe and Canva (design)
Dropbox (files)
Shopify and Wix (store and site)
Zoho and Xero (accounting and CRM)

Connection steps follow the same pattern as other Gemini Connected Apps. Sign in, enable Keep Activity if needed, then toggle the app on the Connected Apps page. For details on the general process, see our guide on how to connect apps to Gemini.

After connecting, you can ask Gemini to pull recent review themes from Business Profile, draft ad copy that matches your brand, or summarize order data from Shopify. Always open the source data before acting on suggestions.

Turn receipts and spreadsheets into charts

Gemini can take messy spreadsheets, scanned receipts, or purchase records and produce clear financial graphics and interactive models in seconds.

Upload the files or paste the numbers, then prompt for a summary. Example prompts:

“Turn this month’s sales spreadsheet into a simple revenue chart and highlight the top three products.”
“Summarize these receipts and show total spend by category.”
“Create an interactive model of cash flow for the next 30 days based on these numbers.”

The output appears as charts or interactive views inside the chat. You can refine the view with follow-up questions. This feature sits under the finance skills tied to the business landing page.

Financial charts and documents on a desk

Practical tips from real owners

Google shared several examples:

Ceramicist Morgane in Bordeaux uses Gemini for product descriptions, newsletters, and social hooks, saving two to three hours a day.
Farmer Santosh Jadhav in India used it as a virtual agronomist for soil checks, seed calculations, and budgets.
Restaurant owner Josh in New Jersey connects Google Business Profile to track local search and craft weekend updates between shifts.

Start with one high-value task. Upload your brand kit first if you create visuals often. Connect Business Profile if you rely on local search. Then try a finance summary on last month’s numbers.

Keep prompts specific. Include the outcome you want and the format (chart, short list, email draft). Review every output before publishing or sending.

What to expect next

The landing page, brand style memory, finance tools, and new connections continue to roll out. Check the Gemini app regularly. Features may appear first on web, then mobile, or the reverse.

If you manage a larger team, the consumer Gemini app tools are separate from Gemini for business enterprise controls.