How to Use Gemini’s New Business Tools for Small Owners
Step-by-step guide to the new Gemini business landing page, brand visuals with Nano Banana 2.1, finance insights, and connected apps for small business owners.
Small business owners juggle marketing, finances, and customer messages with limited time. Google just added a dedicated business landing page and tools inside the Gemini app to centralize those tasks.
The update, announced on October 20, 2026, rolls out globally in the coming days for all Gemini app users. It includes brand style settings, financial insights, marketing skills, and connections to tools like Google Business Profile, Ads, Workspace, Adobe, Canva, Shopify, and others.
This guide shows you how to open the landing page, set up your brand, generate visuals, analyze numbers, and connect apps so Gemini works from your existing data.
What the new business landing page includes
Google describes the landing page as a central hub. From it you can build your brand, analyze finances, and understand customer insights without switching between separate chats or external sites.
Key pieces:
- Brand style upload: website, brand kit, fonts, or color palettes. Gemini remembers the style for later generations.
- Nano Banana 2.1 image generation: produces on-brand visuals for product launches and campaigns once the style is set.
- Finance skills: turns spreadsheets, receipts, and purchase records into clear graphics and interactive models.
- Connected apps: Google Business Profile, Google Ads, Google Workspace, plus Adobe, Canva, Dropbox, Shopify, Wix, Zoho, and Xero.
The tools are designed so owners spend less time on setup and more time on the work that started the business.
How to access the business landing page
- Open the Gemini app on your phone or go to gemini.google.com and sign in with the Google account you use for your business.
- Look for the new business section or landing page entry. Google says it appears as the rollout reaches your account over the coming days.
- If you already use Google Business Profile or Workspace with the same account, connect those first under Settings → Apps or Connected Apps. This gives Gemini context about your listings, reviews, and files.
- Open the business hub. You should see options for brand building, finance analysis, customer insights, and templates.
The page is available to free Gemini users as well as Pro and Ultra subscribers. Advanced models like Gemini 4 Argon remain limited to paid plans for complex tasks.
Set your brand style once
Upload your website URL, a brand kit PDF, font files, or color palette screenshots. Gemini stores the visual language so later image requests stay consistent.
After the upload:
- Ask for product photos, social posts, or campaign mockups that match the uploaded style.
- Nano Banana 2.1 handles the image generation. The model is Google’s latest image tool and is paired with the brand settings for end-to-end results.
- Check the output. If colors or fonts drift, re-upload a clearer reference and regenerate.
This removes the need to paste style guidelines into every new prompt.
Generate on-brand visuals for launches
Once the style is saved, use the hub’s marketing skills or the main chat.
Example prompt:
“Create three Instagram post images for our new [product name] launch. Use the brand style we uploaded. Include the product name and a short benefit line. Make them square.”
Gemini generates the images. Download them or ask it to refine lighting, text placement, or background. Because the style is retained, subsequent requests stay consistent without re-describing colors and fonts.
For longer campaigns, generate a set of assets in one session, then review them before publishing.
Turn finances into clear insights
Upload a spreadsheet, receipt photos, or export from your accounting tool. Gemini’s finance skills convert the data into graphics and interactive models.
Steps:
- In the business hub or a new chat, attach the file.
- Ask: “Summarize this month’s revenue, top expenses, and cash flow. Show a simple chart and highlight any unusual items.”
- Review the output. Ask for a breakdown by category or a comparison to the previous month.
- Export the summary or save it in a Business notebook if the feature is available in your account.
Google notes that the insights arrive in a more natural format so owners do not have to decode raw numbers themselves. Always verify the figures against your original records before making decisions.
Connect apps for live data
Go to Gemini Settings → Apps (or Connected Apps). Enable the services you use:
- Google Business Profile for reviews, search impressions, and direction requests.
- Google Ads for campaign performance.
- Google Workspace for Gmail, Calendar, and Drive files.
- Third-party options such as Shopify, Canva, Adobe, Dropbox, Wix, Zoho, or Xero as they appear in the list.
After connecting, ask questions that pull live data: “How did my Business Profile perform this week?” or “Draft a reply to the latest review in my brand voice.”
Connections are opt-in. You can disconnect any app later. Gemini uses the data only for the requests you make.
Practical tips for daily use
- Start with one connection and one upload. Confirm the brand style produces usable images before generating a full campaign.
- Use specific prompts that include the outcome you need (chart type, image size, tone of a reply).
- Keep sensitive financial files in temporary chats if you do not want them stored in history.
- Combine the hub with existing Gemini features such as Tasks mode for multi-step work that continues while you step away.
- Check rollout status. The landing page, skills, and new apps arrive together but may reach accounts on different days.
For larger teams that need admin controls and data governance, Google points to Gemini for business rather than the consumer app tools.
Conclusion
The new Gemini business landing page brings brand settings, image generation, finance summaries, and app connections into one place. Small owners can set their style once, generate consistent visuals, and pull insights from the tools they already use.
Open the Gemini app, connect your Google Business Profile or Workspace account, upload a brand reference, and test one finance summary or image set. The tools begin rolling out globally in the coming days for all Gemini users.
If you already use Personal Intelligence in the Gemini app, the same connected data can help these business tools understand your context more quickly. See our guide on Gemini Personal Intelligence in Android Auto for related setup steps that also apply to connected apps.
Sources
- Google Keyword blog: New Gemini tools for small business owners (October 20, 2026) — https://blog.google/innovation-and-ai/products/gemini-app/new-tools-small-business-owners/
- Earlier Gemini business features announcement (June 2026) — https://blog.google/innovation-and-ai/products/gemini-app/gemini-features-for-businesses/
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